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Peter Boyajian

Experienced Consumer Goods Professional

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I'm Peter. I am a CPG sales professional with extensive experience operating within organizations at all stages of growth. I spent nearly a decade working within large-cap multinational companies before making a career shift toward supporting early-stage consumer goods startups. I have led and advised organizations on go-to-market strategy, data analysis, sales organization structure, corporate partnerships, and retail execution. 

I look forward to connecting with you. You can reach me via email, through Startup CPG's slack channel, or by reaching out directly on LinkedIn.  

Currently working on:

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Startup CPG

Head of Partnerships

Startup CPG is THE global community for emerging brands across all consumer goods categories. 

Join the community today

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Heirloom Coffee Roasters

Head of Retail Sales

Heirloom Coffee Roasters is the fastest-growing brand within the Natural Channel, while redefining sustainability in the category.

Upgrade your Coffee Ritual today.

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PB Advisory

Angel Investor & Equity Advisor

Investor, advisor, and connector for mission-driven brands delivering innovative solutions to stale categories. 

Let's Chat

Past Clients

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KUJU Coffee

Consultant

Broker Management

Retail Expansion Strategy

Trade Spend Structure

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